Buyer Beware: Your Wedding Gown May Be Counterfeit If You Shop Online

mori lee wedding gownNEWS UPDATE: Good Morning America investigates Chinese-run wedding gown websites that sell knock-offs of famous dresses. Watch the video clip here.

Dress designer Mori Lee has issued a warning against buying gowns online from non-authorized retailers.

We've heard about many brides who try on a gown in a salon, then search the designer and style number online to find the dress at a lower price. What you may not realize, though, is that most websites claiming to sell designer dresses for less are actually selling counterfeit gowns.

What this means for you is that the look and quality will not be anything near what you just tried on in the salon. And even more importantly, these online stores tend not to stand behind their products, meaning that if you have a problem with the gown, they're not going to solve it. And since the dress is not from an authorized retailer, the designer is also not likely to correct the mistake.

Here, a list of sites (in alphabetical order) that are known to have sold counterfeit Mori Lee gowns. And we suspect that if the Mori Lee gowns are counterfeit, then the others listed are as well:

Our recommendation: When you find a gown that you love, check our retailer info or the designer's website to ensure that store you're purchasing from is an authorized retailer. 

Read Travel Editor Jenna Mahoney's cautionary tale about a less-than-reputable retailer she visited.


—Kristen O'Gorman Klein