To find a wedding-day photographer, start by asking recently married friends, as well as other wedding pros, for recommendations. Call photographers to check availability and prices, and set up meetings with those you like so you can evaluate their portfolios. When interviewing a candidate, view posed photos and candids to make sure she is equally competent at taking both types to have a good mix of both.
To judge quality, look for technical skill—clear, well-lit pictures—and for the photographer's ability to capture the moment. If you're considering a mix of color and black-and-white shots, be sure to look at examples of both.
Assuming you like the style and quality of the pictures, New York–based wedding photographer Andy Marcus suggests focusing on the following points:
Apply the same requirements to prospective videographers, and discuss the specifics of what might be in your final tape: Full-ceremony coverage, a childhood photomontage, special effects, etc.