Beauty Obsession: Almay Smart Shade Butter Kiss Lipstick

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Check out the hottest beauty products that our editors can't live without!

Choosing the most flattering shade of red, nude or berry for your wedding can be tricky but Almay's new Smart Shade Butter Kiss Lipstick takes all of the guesswork out of the process. This line offers 12 different hues that were expertly developed to look gorgeous based on your specific skin tone ($6.99 each). I test-drove the product and everyone from my manicurist to coworkers complimented the vivid color, which stayed put even while racing around Manhattan during a scavenger hunt and dancing for hours at a holiday party. It contains a complex of jojoba and coconut oils, as well as vitamin E, so the texture is incredibly rich and creamy...perfect for all of the smooches you'll be giving on the big day! In a study, 98% of testers found that their lips felt instantly hydrated after applying the product.

almay smart shade butter kiss

—Stefania Sainato